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Using Rewards to Increase Research Participation

URI is a market research company that uses a variety of research methods to build an understanding of how consumers use products. They rely on engagement from research participants in order to make these methods work. Mary Chartier, Operations Director at URI, was cutting costly paper checks and handing out physical rewards in order to […]

3 Types of Employees You Have at Your Company

The U.S. workforce is more than 100 million full-time employees and one-third of those employees are what a recent Gallup study calls “engaged at work”. That means that the remaining two-thirds of employees are actively disengaged or worse, not engaged at all. Engaged – 33% of employees Employees that are engaged in the workplace enjoy […]

Wellness in the Workplace

Did you know that $2.2 trillion dollars are lost yearly in the U.S. due to unhealthy workers? In response, most companies are implementing wellness programs in order to get employees moving.  However, getting employees to actually participate in these programs can be difficult, especially when their job responsibilities are primarily performed while at a desk. […]

Referrals are everywhere.

In fact, a recent study from Nielsen found that consumers are 92% more likely to trust recommendations from people they know. From cellphone providers like T-Mobile to companies like Amazon, stakeholders are seeing the importance referrals have in the sales pipeline. Why referrals work. A referral is not only a lead but a recommended lead from […]