Archive | Research

Analyzing the Options: Cost-Effective Payment Disbursements

Decision Analyst is a research and analytical consulting firm serving major corporations, advertising agencies, and marketing consultancies all across the globe. They blend qualitative research, secondary data analysis, survey-based research, econometrics, and advanced analytics to solve the most difficult marketing problems. In a world where payment disbursements can get costly, Decision Analyst needed a more […]

McGraw-Hill: A Textbook Example of Utilizing Digital Rewards

McGraw-Hill is a learning science company and educational publisher that relies on subject matter experts’ reviews of textbooks to stay relevant and contribute to the science of learning. McGraw-Hill began working with Tango Card to provide digital rewards (e-gift cards and nonprofit donations) that increase engagement from research participants and lower payment disbursement costs. We […]

6 Modern Use Cases for E-Gift Cards

Digital rewards, specifically e-gift cards, are the most effective incentive today. They can be implemented in a variety of use cases and help influence and incentivize desired behaviors and actions. We have seen many different ways that rewards can be integrated into a program, ranging from employee recognition to payment disbursements and customer loyalty. Here […]