Customer Service Is Everything

Written by Scotty Greenburg, Marketing

I gave a presentation this week at #SocialPro. The topic (from the agenda) was:

24/7 Social Media & The Growth Of Customer Advocates

All respected and successful companies put a premium on customer service, and most have established rapid response teams using social media channels. Even small, resource-strapped companies can use social media to provide a 24/7 presence to customers and partners – often turning customer service seekers into big time advocates for their products or services. Come hear how Tango Card, a 24/7 service supporting incentive programs around the globe, uses its innovative MVP program to generate advocate mentions, referrals and leads.

I think it went well – but what I really want to share is that I mostly just bragged about our commitment to customer service and our killer teams behind the scenes. Here’s why:

Our Team Has Personality

In the slide below I am talking about step 1 in creating a welcoming brand presence – a voice that is the sum of your people. This is easy for me because all I have to do is lift my head up for a couple minutes in our office and I have enough material to give our brand personality for a year.

socialpro brand slide capture


Our Team is Real

Yeah, it is, and we are in Seattle and Boise and we are ready to make every aspect of your program or reward redemption experience a good one! Don’t even bother being in a service oriented business if you can’t back it up with really cool and helpful people – whether it’s in customer support, customer success, technology, or sales/marketing.

socialpro people slide capture


Our Team Makes It Happen the Right Way

One quote says it all. This is a quote from one of our customers but it represents how we view every single one.

socialpro partner slide capture


So, I had fun giving this talk, but I had the most fun saying how cool our team is and how much I enjoy being at Tango Card doing what we do. It also helps that I can leverage this killer team to build a word-of-mouth pipeline that makes my job really easy – woo!


Written by Scotty Greenburg

Scotty has been at Tango Card for 4 years in Marketing. Along with the rest of the Tango Card business team, he has helped to create a culture of incentive domain expertise to best support Tango Card’s enterprise reward and incentive customers. He also likes shimmery backgrounds.

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